Carta Couture is a visual project conceived and directed by photographer Jerry Lee Ingram, combines art, fashion and artisan craftwork. In a backstage setting, reminiscent of yesteryear cinema, the series of photos features Italian model Isabella Vasen wearing paper interpretations of historic iconic designer gowns by Valentino, Pierre cardin, Dior, and others.

The original fashion pieces were once worn by Hollywood stars and photographed throughout fashion history by legendary photographers such as Richard Avedon, Bert Stern, and Giampaolo Barbieri.

Ingram teamed up with designers Desiree Costanzo, Silvia Armelleschi, and Elisa Galli of the Italian design studio Blender and with the stylists from Hylozoica, Marta Biagini and Cristina Bozzi.

Blender designers materialized the photographer’s vision by hand crafting the iconic gowns and accessories entirely in packing paper. The Hylozoica stylists worked closely with the designers of Blender to recreate the paper dresses and accessories with as any important design details as possible.